La-Z-Boy Celebrates 99 Years of Comfort with “The Gold Standard” in Malaysia

La-Z-Boy marked its 99th anniversary with a special celebration at Harvey Norman, 1 Utama Shopping Centre, Malaysia, on 6 November 2026, bringing together nearly a century of craftsmanship, quality, and comfort under the theme “The Gold Standard of Reclining Comfort.”

The event highlighted La-Z-Boy's long-standing heritage and commitment to creating comfort that enhances everyday living. A key highlight was the launch of the 99th Anniversary Special Edition Cody recliner, featuring a commemorative stainless steel plaque with the anniversary logo and special details that celebrate this milestone.

The event featured opening remarks by Dr. Ratharuj Manaswatcharapong, General Manager of La-Z-Boy Asia, and Mr. Jonathan Toh, Chief Operating Officer of Harvey Norman Malaysia, who highlighted the significance of this milestone and the continued partnership between the two brands. Mr. Mark Mah, General Manager of the Furniture Division at Harvey Norman Malaysia, also joined them for the official opening to celebrate La-Z-Boy's 99th anniversary.

Alongside the anniversary celebration, La-Z-Boy also introduced its Well-Being Plus campaign, building on the brand's belief that thoughtful design and comfort can bring more meaning to everyday moments.
 

The celebration was filled with engaging activities and special experiences for customers, offering opportunities to discover La-Z-Boy's signature comfort while enjoying exclusive gifts, exciting rewards, and chances to win prizes, including gold-themed grand prizes.

The event reflected the strong collaboration between La-Z-Boy and Harvey Norman Malaysia, and their shared commitment to bringing quality furniture and meaningful comfort experiences to customers.

As La-Z-Boy celebrates 99 years of craftsmanship, the occasion marks another important chapter in the brand's journey, honouring its heritage while continuing to deliver comfort designed for today's lifestyles and generations to come.