
La-Z-Boy Asia proudly unveiled its new recliner collection at Harvey Norman Malaysia, marking the debut of its inspiring new campaign, “The Different World of Well-Being.”
The event was officiated by Dr. Ratharuj Manaswatcharapong, General Manager of La-Z-Boy Asia, and Mr. Mark Mah, General Manager of the Furniture Division, Harvey Norman Malaysia. It brought together media partners, KOLs, and design enthusiasts who experienced first-hand the next generation of La-Z-Boy comfort and craftsmanship.
The celebration featured interactive activities, a live performance, and exclusive premium gifts, creating a lively and memorable atmosphere. The event received an overwhelmingly positive response, reflecting the growing appreciation for designs that promote well-being, comfort that enhances both body and mind through La-Z-Boy’s signature recliners.
La-Z-Boy Asia and Harvey Norman Malaysia Teams.
The setup featured a backdrop display with a highlighted recliner.
Energetic dance performance featuring the Zero Gravity move.
The host engaging the audience during the event.